Comment by xp84

You and maybe others keep saying that. I assure you, we don't choose to use them.

If you want to operate an ad-supported site, you need that consent. Untargeted ads are pointless and they don't make money. If you disagree, can I interest you in some brake pads for a Toyota Corolla? How about a dental chew for elderly cats? No? ok.

If you operate an e-commerce site or a SaaS of some kind, you probably need to advertise it online. To have traffic land on your site from advertising, you need to have ad network 'pixels' on your site. That's what they require. If you won't comply, then you can't advertise and you probably can't get many customers.

Websites which need neither are called "hobby sites." I'm very happy for the personal blogs which use no analytics, have no need to remember anyone or collect any "data." The sites showing the cookie banners are not that. They need to make money in order to exist.