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Comment by Retric

2 hours ago

While small iPhones don’t sell nearly as well as larger sizes, I suspect they are still a very profitable product as Apple keeps releasing them.

Not small like they used to be. Not like the original SE, nowhere even close. The options now are basically big, bigger and biggest.

The iPhone sales figures where probably a disappointment, for Apple. Had it been released by any other company it would have been viewed as a huge success. The sales numbers are just pretty poor, for an iPhone.

I think Apple has such high expectation to sales figures that even if a smaller iPhone comes in, even as the 10th best selling phone, that's maybe only 5% of all iPhone sales. Massively successful as a phone, millions of people bought it, but to Apple, the SE is a side hustle at best.

My daughters friends made fun of my iPhone SE3, they had never seen a phone that small.