Comment by kulahan
3 hours ago
Every pair on that page is ~$70, but some are on sale. I overassumed a little on inflation for them, I guess.
3 hours ago
Every pair on that page is ~$70, but some are on sale. I overassumed a little on inflation for them, I guess.
It's part of their pricing strategy. There's always a sale. Consumers think they're getting $70 pants for $40 instead of thinking they got $40 pants.
Ron Johnson of Apple Store fame famously tried to change this when he became JCP's CEO and...barely lasted a year!