Comment by ekjhgkejhgk
3 days ago
Unless I'm missing something, this is a complete nonsense comment.
Obviously you have to install the app, that's true for any app. But you only have to do it the first time around.
Are you just saying that this payment app has the first time friction of downloading the app. That's the same for all apps. Are you just saying that friction exists, and is a barrier to entry?
I don't need to install an app to then purchase a subscription on pretty much any web app on the internet.
You want to make conversion as frictionless as possible. Making potential users install another app to make a purchase will lose you lots of potential customers and money.