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Comment by Raed667

1 day ago

I'm not minimizing the amount of effort it takes to curate links, but does a mailing list need to constantly grow for it to be viable ? What does it mean to "operate at a loss" in this case ?

My first guess is ESP pricing. Just to pull numbers out of thin air to anchor the conversation, mailing to 20,000 subscribers costs $200–$400/mo at Mailchimp/ConvertKit/Klaviyo, three of the top choices in the space. If it's 50,000 subscribers, that's $380–$800/mo.

  • These are email marketing platforms, not bulk transaction email platforms, and I don't see why they can't do with the latter. At a bulk transaction platform, such a tiny amount would cost at most $20-$50/mo. If you're willing to do a bit of work to use AWS SES, that would be $2-$5 a month. Azure ACS would be even cheaper.

  • Just playing devils advocate, but why not just switch to posting on a free hosted blog platform? The information can be there for all to see, it doesnt need to be distributed directly into mailboxes by premium mailer services.

    • I have no idea whether the hosting is free, but they already have an online archive [1].

      Either way, "free hosting" doesn't cover the time required to produce each issue.

      If you're happy to do such ongoing work without recompense, please consider starting a successor.

      [1] https://ecmascript.news/archive.html

      1 reply →

Seems obvious that it wasn't generating enough money to make it a viable venture for the person putting in the work.

> The number of advertisers and subscribers has been slowly but steadily decreasing

This does not entail that they need "constant growth" to be viable.

it costs money to send a lot of emails that aren't immediately blocked or sent to the junk folder