Comment by ChrisArchitect

I do really enjoy the domain ownership method on bluesky, quick and easy, sorted. But due to the mostly centralized nature there still is a need to rush in there and get your handle on their domain username.bsky.social because still the majority of users believe/recognize the bsky.social handles as 'official'. The nice touch is once you have yours and then switch to your domain Bluesky keeps your previous bsky.social username reserved so you don't have to worry about it.

Another thing with the adoption is we still see tons of major corporate/media/notable entities on there not moving their account to their domain despite having one and it giving them the more obvious "verified" impression. I dunno what's going on in some of those marketing / digital dept's that they aren't jumping to verify on the domains.