Comment by bagacrap

I think there are likely a lot of people for whom their voice is not unique or an asset. Those people need to hire someone who is better at writing (assuming they're managing a business's social media). Or those people can save money and use an LLM. Whether that's a good business decision or not, I don't think human vs LLM is an apples to apples comparison, because you'd have to compare LLMs to whoever is willing to write marketing copy pro bono.