Comment by makeitdouble
3 days ago
We're probably looking at a halo effect ?
Similar to concept car demoed at trade shows, we get an idea of Disney's technical engagement, and some of it will perhaps in some way or form get applied into future products/attractions.
The only thing worse than not getting the concept car, is getting the concept card after it’s been through the development cycle. Pontiac Aztek comes to mind as an example
I thought that, aside from being among the least visually appealing mass-produced cars in history, the Aztek was pretty well received -- basically an early version of the "the American lusts for some combination of a Gremlin and a Wagoneer" idea
The Aztek was a joke pretty early on similarly to the the SSR (https://en.wikipedia.org/wiki/Chevrolet_SSR). Too quirky for it's own good.
I thought it was cool especially with the cool camping tent but it was mostly ridiculed and even became the butt of the joke as Walter White's car in breaking bad (Of course this loser would drive an Aztek)
I wish more SUVs had a test for, "can a couple adults actually sleep in the back of it?" I mean, it's relatively easy with most pickup trucks if you're willing to put the tailgate down, and your feet may go off the end a bit, but that happens in some beds for taller guys anyway.
A friend of mine usually does a camping trip with friends and family for his birthday... unlike some, I'm not investing in a camper as I wouldn't use it more than this once a year and I the first year I didn't want to drive to/from the nearest hotel... Trying to sleep in the back of a Buick Enclave was such a horrible experience, even by myself, I now just drive back and forth the 8 miles or so to the hotel, which is way overpriced that time of year. The irony is it wouldn't take much to have some kind of metal supported sheet that levels the surface over the middle row seats when in the "down" position.. but it's not even an afterthought.
So, I do think it's a feature that could be useful... I just don't think the Aztec executed well.