Comment by imron
16 hours ago
Dead internet theory explains this perfectly well.
Google search results are a wasteland of ads and content farms, with vanishingly small value for humans
16 hours ago
Dead internet theory explains this perfectly well.
Google search results are a wasteland of ads and content farms, with vanishingly small value for humans
Again, then why are people using Google more than ever?
I don't really see how "dead internet theory" explains that. If it were as bad as you claim, surely usage would be plummeting? But it's just the opposite.
Are you sure it’s _people_ driving this increase?
Dead internet theory means real users are declining while bot users are skyrocketing.
For example google search is such a terrible experience these days that I’ll often ask an LLM instead.
That LLM may do multiple google and other searches on my behalf, combine, collate and present me with just the information I am looking for, bypassing the search experience entirely.
This is a fundamentally different use case from human traffic.
> Are you sure it’s _people_ driving this increase?
Most likely - yes. If Google has been dead for years people wouldn't pour hundreds of billions of dollars into ads there. The Search revenue keeps increasing, even since ChatGPT showed up. It might stagnate soon or even decrease a bit - but "death" ? The numbers don't back this up. One blog saying he stops paying for Google ads conflicts with the reality of around 200 billion yearly revenue from Search.
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