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Comment by randycupertino

1 day ago

They weren't even deleting the scam ads, that would decrease their revenue. They were just hiding the scam ads from regulators.

I believe that's incorrect - the article quotes Meta as saying "By cleaning those ads from search results, the company is also removing them from its systems overall".

The real problem as I understand it is that they didn't stop the ads from entering the system, but rather identified the words used by regulators and only deleted those ads (after an unspecified amount of time online) from the system.