Which is shockingly bad in its own way. For having a tightly integrated hardware stack, Apple sure has managed to trash their desktop OS. Reminds me a lot of Windows in the xp => vista stage.
My read is they don't really give a shit about it anymore because the revenue comes from mobile/tablets. Same reason Microsoft is comfortable trashing windows... the revenue is coming from O365 & Azure now. The OS is a loss leader to sell those, and it definitely feels like it these days.
Once a company eats from the fruit of the "ads" tree... they tend to degrade into "awful" from the user side, because the user stops being the primary customer - the conflict of interest there is unavoidable.
Which is shockingly bad in its own way. For having a tightly integrated hardware stack, Apple sure has managed to trash their desktop OS. Reminds me a lot of Windows in the xp => vista stage.
My read is they don't really give a shit about it anymore because the revenue comes from mobile/tablets. Same reason Microsoft is comfortable trashing windows... the revenue is coming from O365 & Azure now. The OS is a loss leader to sell those, and it definitely feels like it these days.
Once a company eats from the fruit of the "ads" tree... they tend to degrade into "awful" from the user side, because the user stops being the primary customer - the conflict of interest there is unavoidable.
Apple is tucking in... https://ads.apple.com/
"It's too bad she won't live, but then again, who does?"