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Comment by laurencerowe

2 hours ago

> If Ford can't sell an EV version of an F-150, then it has a real problem, because the rest of the world is not staying on ICE technology.

Is that a problem for Ford though? Basically nowhere outside of North America buys trucks like the F-150.

You see a few Ford Transit chassis cabs with a flatbed on the back in Europe but mostly enclosed Transit vans.

If North America is mostly only buying trucks from Ford and Ford can't sell an EV only truck, then has Ford given up on North America if EV is the present competitiveness need?

(Of course the related news was that in Europe Ford also moved to an agreement to rebadge Renault EVs instead of manufacture their own. Has Ford given up on Europe, too?)

The argument that tariffs could protect Ford to do the hard work at building more EV models seems proven wrong when Ford makes the short-term decision that it can kick the can down the road on supporting EV models until after the tariffs expire.