Comment by Ajedi32
2 days ago
When you have a "loss leader" whose sole purpose is to build up market share (e.g. put competitors out of business) that's called predatory pricing.
2 days ago
When you have a "loss leader" whose sole purpose is to build up market share (e.g. put competitors out of business) that's called predatory pricing.
Every loss leader's purpose is to build up market share.