Comment by ilamont
10 hours ago
That’s pretty much what Danny Sullivan says further down:
Sullivan admits there may be “edge cases” where content chunking appears to work.
“Great. That’s what’s happening now, but tomorrow the systems may change,” he said.
Reminds me of when Google's SEO spokesman Matt Cutts was around recommending that all sites have separate desktop and mobile versions, then Google started penalizing sites by tanking their pagerank shortly afterwards for not having just one version because Google wanted to push responsive design