Comment by dredmorbius

Toyota, Honda, Hyundai, and Kia all appeal primarily to the strictly-utilitarian car owner, with the Accord and Civic (Honda) and Corolla and Camry (Toyota) being classically "boring" but highly-practical, dependable, and efficient vehicles. There are even more pragmatic offerings in the Honda Fit, Toyota Yaris, Hyundai Accent, and Kia Rio. These are small, arguably ugly, but very versatile options.

There's simply nothing comparable currently produced by an American marque, though there were the Chevy Spark (Korean-built) and Ford Fiesta (Spain), both have been discontinued.