Comment by xp84

> of course people thought that when they changed jobs, cable companies, or whatever... they needed to create a new Apple ID with their new E-mail address.

This belief is rampant amongst 90% of the general public. I had to spend an hour helping a friend last week who had created a new Cash App account to do their taxes, because they didn't prefer the old email address that was on their longstanding Cash App account. So now they have to keep 2 Cash App accounts forever. And to make things more fun, they're obsessed with phone numbers there, so adding the phone to the second account pulls it off the other account.

Oh, and digression but I have to vent: their login process on the web is, in some order: an SMS to your phone, another numeric to your email, and your password. All in succession, on every login.