Comment by WinstonSmith84

I used Heroku extensively before AWS reached its current level of maturity. Heroku made it incredibly easy to create cool apps. When Salesforce acquired it, and knowing a lot about Salesforce, I expected tight integration to address use cases where Apex is too limited (Apex being Salesforce's native language). There were (and still are) numerous such use cases. Unfortunately, this never materialized, and Salesforce gradually shifted away from a dev-first platform toward click-based config and heavy reliance on middleware for all kind of integrations.

It's been a butchered acquisition and missed opportunities along the way. And now it ends up just like Microsoft's Skype.