Comment by account42

> However, they do understand price!!! So you end up getting cheap stuff that everyone chooses because they don't understand how they lower their future risk or save money over the long run with a more immediately expensive option.

I think people generally do understand that. What they can't do is tell which of the more expensive options is actually of higher quality and which just has higher margins. That requires expert knowledge and we can't each be an expert in everything.

In other cases it can also actually be better to get the cheaper crap option. E.g. if you are not sure if something will actually work for you the best option is no longer just the one with the lowest cost/lifetime.