My co-founder and I met in high school, and we wanted the name to carry a sense of craft. Cardboard was always that material in school projects that was firm enough to hold structure but malleable enough to build almost anything out of. That balance of structure and flexibility felt like a good metaphor for what we're building.
Also we just thought it was a cool name and bought a bunch of domains... https://cardboard.mov is one of my favorites :)
haha, good question.
My co-founder and I met in high school, and we wanted the name to carry a sense of craft. Cardboard was always that material in school projects that was firm enough to hold structure but malleable enough to build almost anything out of. That balance of structure and flexibility felt like a good metaphor for what we're building.
Also we just thought it was a cool name and bought a bunch of domains... https://cardboard.mov is one of my favorites :)