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Comment by noelsusman

17 hours ago

The notion that it's bad to signal virtue is one of the crazier propaganda efforts I've seen over the last 20 years or so.

It’s a manipulative tactic. Businesses have no soul and no conscience.

  • It's arguable that businesses are subject to the same morality-inducing processes that humans are. For example, as a human (with a soul?) what is at risk when we do something immoral? I see it to be a reputational cost at the highest level. Morality could be viewed from the perspective that it increases predictability/coherence in society (generates less heat).

    • If societal feedback is the only thing keeping a human from deviating in catastrophic ways, that’s what we call a sociopath.