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Comment by flw_0311

4 days ago

didn't they rename the company to Meta because of their investment in Metaverse.... what will the company rename itself to next?

8 comments

flw_0311

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glenstein  2 days ago

I think they actually renamed to avoid anti-trust by attempting to shift the company's identity away from social media monopoly. If you're perceived as pointless and weird (and actually are), it's much better than being perceived as a monopoly which is the target of bipartisan effort to be dismantled.

I think they took a boutique idea that had no legs and leaned into it because it also happened to be complementary to a strategy to escape the anti-trust heat.

wduquette  4 days ago

They won't rename themselves again. They're um, "beyond" that.

  • pfannkuchen  4 days ago

    If they wanted to broaden their brand association beyond the legacy product they should have dropped “book” to become Face. A bit of a stranger name than Meta I guess but it’s more historically explainable and doesn’t tie it to any specific new product that could fail.

    • nchmy  4 days ago

      Face would be an absolutely awful name. Though, interestingly, that's what people in (at least some) Latin American countries (inexplicably) call Facebook.

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