Comment by NekkoDroid

Cambridge Dictionary defines and ad as: a picture, short film, song, etc. that tries to persuade people to buy a product or service

My short search really didn't bring up any definition that included the need of the product/service owner knowning that the advertising is happening.

And the message very much qualifies as trying to bring people to buy raycast (or at minimum to use it which usually want people to also pay later on).