← Back to context

Comment by ethanrutherford

10 hours ago

It's pretty damn simple actually. Their target audience by and large doesn't use twitter anymore, either.

They're a global issues advocacy organization. "Their target audience" is everyone, or at least it ought to be if they're doing their job right.

Ignoring people of any demographic or political persuasion would be a serious strategic mistake in my opinion.

  • By that logic they should be printing memos and dumping them in the Hudson, in case some of the people swimming there want to read them.

    I think you just need to accept that clearly the EFF is not getting engagement on Twitter anymore - either because the academic and professional crowd has largely left for better moderated, more interesting spaces (like I and most of my friends did). Or because they are being downranked by the algorithm.

    In either case, they're making this decision based on data that they have, clearly the tiny amount of traffic from Twitter is not worth the effort and reputational harm that comes from staying on the platform.

  • > "Their target audience" is everyone, or at least it ought to be if they're doing their job right

    Yes. If.

The current electronic frontier is AI and X is the place where high level AI researchers, developers, influencers and users converse. IDK where else has more of the intellectual discourse on AI. Definitely not the likes of instagram or TikTok. Sure, those platforms are more censored and kid friendly, but I don't think that's really who the EFF should be focusing on as their audience.

  • This is a great point and it makes we worried that EFF might be pivoting to be less about the technological frontier and more about social issues.