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Comment by 0x3f

1 day ago

I'm a Font Awesome subscriber and yes, for the record, they spam me with annoying marketing and probably deserve their Gmail woes.

They also use that silly dark pattern where they alternate sending out marketing emails from {David,Harry,Sam,Janet,every other person at the company}@fontawesome.com.

Do they have an easy-to-unsubscribe link in the marketing spam (cannot include logging into the user's account)?

I have a generic name gmail account and people with my name frequently accidentally use my email address when signing up for stuff.

When I get unsolicited mail which doesn't include a simple unsubscribe link then I just report as spam instead.

  • Each email has an unsubscribe link, but my problem is that I don't know if these separate senders represent different email lists. In the past, some companies who've used this pattern have accepted my unsubscribe request on one list, but kept emailing me from another, as if I'm supposed to work out their marketing email list hierarchy in order to stop them spamming me. So these days I don't bother, I just select all and mark as spam when I see it.

    • Oh you want to unsubscribe? Sure, we've unsubscribed you from "Summer special 2025 marketing list", bye!

  • I think most of them are spamming you and you’re being nice to attribute to mistakes.

    Also, a lot of companies nowadays keep adding weird email topics that you need to constantly unsubscribe from.

    If I signed up and turned off all subscriptions, then anything they send is marked as spam immediately. The lack of cost in sending email makes it easy for them to keep abusing all the time.

    • I basically give companies 0 strikes anymore, and assume the "unsubscribe" link is at best, a dark pattern that only unsubscribes me from that 1 out of their 100 "channels," and at worst, confirms my E-mail address. "Report Spam" immediately.

      5 replies →

    • I'm well aware that some spam also use unsubscribe links as a signal to spam more. I use my gut to decide if I mark as spam and/or block or try the unsubscribe link if it exists.

      My gut says unsolicited marketing emails, from popular sites I've never used before, like Brooks Brothers or Robinhood (especially after a "Welcome to ${site}!") or US public school event notification emails are all probably legit mistakes.

      I could see even a public school system having issues with getting flagged as spam if they don't include an easy method to unsubscribe because then marking as spam+blocking becomes the best option in response to wrong address.

  • > Do they have an easy-to-unsubscribe link in the marketing spam

    I've noticed a recent trend where unsubscribing actually does nothing

Wouldn't be a fringe. I get most marketing emails with a name as if a person sent it.

Catchy subject seemingly target to me. Same for content.

But you are right, it's more likely enough users marked them as spam that Google algorithm decided the source is the spam.

  • Oh the 'real name' thing I see all the time, often just using the founder's name, but only the more growth-hacky companies seem to purposely cycle through the names of their other employees for sending marketing content.

Yeah I hate spam so much, hope everyone here reports them as spam to give them a lesson to not pretend to be the good guys when they are spammers.

Hey fontawesome and any other company that sends bullshit spam, nobody cares about whatever thing you want to spam, you're just poisoning the well for others.