← Back to context

Comment by sonofhans

11 hours ago

I am the target audience for this, from a UX and tech perspective. It addresses a problem I have and for which I periodically audition solutions.

A subscription for a menu bar, though, kills it for me. I have apps on Macs that are over 20 years old. Some of those companies don’t exist anymore. I’m not going to risk paying $100 for a decade of your app and hope that your company, or your goodwill, stays around that long.

Since this is the top comment as of now - hijacking this to introduce a change to pricing:

------

OP here - based on the feedback, I’ve switched boringBar to a perpetual license for personal use: https://news.ycombinator.com/item?id=47743992

  • Awesome that you were receptive to feedback. I hope most of the people who commented find out and don't just memory-hole the project.

  • What was your justification for the monthly fee in the first place?

    There is a model that worked for decades: If you spent a _significant_ amount of work enhancing an existing tool you'd release a new major version. The would be a discount for license holders of the old version. Why reinvent the world over and over again?

  • I personally prefer the monthly payments of a nominal amount where $2-8/month is my usual small app tolerance. It feels like I’m supporting the development of useful tools while having the option to discontinue my patronage when the tool is no longer relevant or useful to my workflow. This gives products a natural lifespan and aligns the developer incentives to keep the product functional and continue developing new features.

    Old guard will say what they will about software licensing but at the end of the day it’s all the same.

    • I get it now that folks absolutely loathe the idea of subscriptions - that too for a taskbar. In hindsight I too find it hideous but I wanted the pricing to reflect the effort that went into this - wrestling with the Window Server and Xcode for multiple weekends over the past months.

      But hey, the masses have spoken - and a perpetual license it is. Vox populi, vox dei.

  • Given how many developers here use LLMs daily, how do you think about defensibility? Tools like this seem relatively easy to reverse-engineer and replicate with enough time and LLM assistance. Did that influence your decision to charge a subscription or the change to a personal license?

    • That's the reason why I added a subscription in the first place - you would pay a dirt-cheap price for a "boring" product with an added insurance that someone will be there to support it.

      People will replicate it, sure, but supporting it regularly is another thing. I guess the majority wanted a perpetual license - so it's a win for the masses.

    • I cannot agree with you more.

      Personally, I dare not replace the Dock with Windows-style task bar for fear that my OLED display might have burn-in on it. Yet, when I need an alternative, I would rather make an APP for my own.

    • >> how do you think about defensibility?

      defensibility nowadays is app support and development. the more work you pour into it the more defensible it will be.

      I personally would gladly pay to have app constantly polished and improved. What I would not use is some vibe-coded alternative that was slopped with AI in a day and pushed to github with a tweet "i made a free X alternative" and then abandoned.

      5 replies →

  • Feedback from a potential customer: I despise 2-device limits. I used DEVONthink for a decade but dropped it because of that exact thing.

    At home, I have a Mac Studio[0] set up in my office with my music stuff, and I'm writing this on my MacBoor Air[1] here on my lap in the living room. I also have a work laptop, although it's safely tucked away in my backback right now. My wife has an MBA, too, but that's hers and I don't mess with it. So I'm elbow-deep in Macs that are used solely by me, and I bounce between them regularly.

    The 2-device limit is a dealbreaker for me. It's where I stop reading. I don't care if it cures cancer: I won't buy an app that makes me pick and choose which of the devices in my care I can use it on. I'm sympathetic to why vendors pick that limit. I get that you don't want me to buy a single license and spread it around my friends and work circles. That's completely reasonable and understandable. And yet, it completely breaks my use case. I bet I'm far from alone in this.

    [0]A previous job let me keep it when I left.

    [1]I bought to hack on personal projects instead of using [0], which was work-owned at the time.

I think that’s a fair question.

My thinking is pretty simple: most people will probably choose the basic 2-device plan, which works out to about $0.85 per month. For an app like this, I think that is a reasonable price.

Another reason is that a lot of Mac apps charge a one-time fee upfront, but then require paid upgrades later. In practice, that often ends up being similar to paying for a few years of ongoing support anyway.

I also think a low-cost subscription sets a clearer expectation that the app will continue to be maintained and kept working as macOS changes. For software like this, where OS updates can easily break things, that felt like the more honest model.

  • Adding on to this, apps that hook into window management and multi-monitor behavior can break in subtle ways over time. I ran into some of that with uBar on my setup, especially around multi-monitor use and waking from sleep, and I wanted boringBar’s pricing to match the expectation of continued support and fixes.

    • I 100% understand why you are using a subscription-based model. It makes sense, and I agree it's the most honest model given that you have to continually support it and you don't want to have to either over-promise on extended support, and offer refunds if you can't fulfill that promise.

      I just hate managing subscriptions.

      If you gave me the option to require manual subscription renewal, rather than auto-renewal, I would 100% buy this right now. Basically allow me to purchase for 1 year then click a button to confirm that I'm still getting value out of the product. If I don't click that button then you should assume I'm no longer interested and cancel my subscription.

      (I don't like using my mac but sometimes I have to use it for work, and I wish I had this.)

      8 replies →

  • Thank you for replying. I understand your perspective — the subscription is a signal that you will maintain the app long-term, and to provide the revenue for it. Also, it looks cheap. A few counter-points, while we’re talking:

    > For an app like this, I think that’s a reasonable price.

    Except that it’s not a price, it’s an access fee, and those are very different. If it were a price I’d have the thing I paid for — a binary to use as a like. Instead what I have is a token that you can revoke at any time for any reason, including you getting hit by a car or getting bored with the app.

    > a low-cost subscription sets a clearer expectation that the app will continue to be maintained …

    Forgive the bluntness, but it does no such thing. This app just launched. No one has reason to believe the little business behind it will still exist in 12 months. Death rate for products like this is very high. A subscription from me is a bet that you will still be around in a year, and you have zero track record.

    • Alright - that's fair.

      I've taken the feedback here and added a perpetual personal license for 2 devices at $40 - it includes 2 years of updates and the app will keep on working after that.

  • I don't think anyone is trying to have you get rid of the subscription option in order to have the non-subscription option. Same with defendending the good value - whether it's subscription or not is orthogonal with whether it's priced reasonably.

    Low cost subscriptions as the only options can also give multiple vibes, not just one intended one, as well. The one you highighlight is somewhat optimistic takeaway "the publisher is fair with this price and I only need to pay for however much I actually use - what a great guarantee this will be good for the long run".

    Another valid takeaway is basically the opposite "It's not clear if the publisher is committed to this software. The only payment option they think they can sell is for just $10 and are only showing commitment in being around for up to just 1 year - are they really confident in the product or value"? Even more doubtful are those suspicious of new dealings "It's fair enough now but do I really want to get used to it for a year and then the price is jacked up by renewal?" (this can be solved with more than a non-subscription option too. E.g. longer term subscriptions, only if you truly are trying to advertise "years of support to come" can help provide the feeling of commitment).

    Even in the case one wants to start/stick with the subscription having a lifetime and/or versioned option only adds more to all of the things you listed as reasons for offering a subscription alone. E.g. seeing that "lifetime is equal to at least x years" or "y year term subscription" and then the user going with the 1 year subscription is strictly better signaling to them than just having a 1 year subscription.

    The only thing suspicious from your comment is the current subscription option is 1 year, the ask was for longer/perpetual options, and the justification given was the price per month seems great. Other than the absolute value of the price per month is lower and sounds easier to defend, there doesn't seem to be anything about your product, the subscription for it, or the context made the cost per month the relevant interval for a user to consider the value.

  • Price-wise it's reasonable but the general feeling I and others have is subscription fatigue. It's no one subscription's fault, but in aggregate a lot of us are done with it. App looks nice, good luck.

The target audience for any product for sale are people who are willing to pay.

Not people who are outraged by that concept.

It's a tiny market. Why would they bother if only 10 people will give them $10?

  • I have the same bias as the parent. I'd rather pay $50 one time than $9 a year even if I throw it away after 4 years.

    But the main reason I wouldn't install it despite being happy customizing linux is that it's yet another black box I need to trust and that knows way too much. It's really insane how much you need to compromise your security on macos to have a decent developer experience.

    • It's not economical. Lifetime sales for a lifetime unlock would probably be under $100. So not worth it for the developer.

  • Apparently not that tiny, if a competitor has the same product priced at $30 and is currently on to version 4 after 12+ years in business!