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Comment by dangus

6 hours ago

I think businesses like this should rarely listen to customers asking for cheaper prices.

If your price is higher that’s fewer people you need to convince to pay. Fewer customers also means lower support burden.

Obviously it’s a balance, but I think customers asking for lower prices may just be an indicator that people actually like what you’re doing and want to buy it. That probably means someone else is going to just buy it without worrying about the price.

The lowest priced option isn’t always the most popular, either. The F-150 sells a lot better than the Nissan Versa.

Psychologically people can also perceive a low price as an indicator of low value and quality.