Comment by weird-eye-issue
15 hours ago
If somebody wouldn't even bother to download an app for a social network they probably wouldn't stick around for very long either
15 hours ago
If somebody wouldn't even bother to download an app for a social network they probably wouldn't stick around for very long either
What about the opposite situation? I'm not installing an app without first having taken a look at what the network has to offer.
Yes, of course some people will feel that way, but also having less friction is not always necessarily a good thing because it requires less of a time investment for the user to get started, so therefore they are actually more likely to just churn. It is a balance