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Comment by superfrank

18 hours ago

IIRC, in SF they're slightly more expensive before tip, but having ridden in them in SF, LA, and AZ I've always felt they were cheaper. Over the long run, they will probably end up being cheaper from the wholesale perspective since eventually the parts and technology cost will come down with time and scale while human wages will continue to rise.

That said, it doesn't really matter if they're cheaper as long as they're comparable.

The cars are newer and nicer (for now), they're almost always cleaner since they can rotating one car out for cleaning doesn't mean the driver is losing earnings, they're better drivers than the average ride-share driver, you don't feel the need to tip, and I've multiple of my friends who are women call out that they feel safer in them because there's no risk of the driver being creepy (or worse).

I don't think Waymo is trying to win on price right now. I think as long as they just stay somewhat competitive on that front the other benefits will continue to draw in customers.

Alphabet/Google/Waymo is a technology business, with emphasis on business. They're not running a charity. They're in it to make money. If it's a $20 Uber ride to somewhere, they're not going to leave money on the table and charge $10 because they don't have a driver to pay. They're going to charge $22 for the premium experience because they know people will pay that.

  • Of course, but I never claimed that they would do that. At some point though other autonomous services will enter the market and Waymo will have to compete with them on price. Even if that doesn't happen (which seems incredibly unlikely), they're still competing against public transit and people driving themselves (or privately owned self driving cars). Not having to pay a driver means the floor where they can make a profit is lower.

    If we're in a world where human driven Uber's are $30, you're right that Waymo probably won't charge $20 just to be nice, even if it only costs them $10. They might charge $20 though if their data shows that it would 10x the number of riders or if they're also competing with another autonomous taxi company.

  • That sounds right. Passenger pays for lower risk, etc. The market sees the company making $2 extra and a competitor will see if they can do it for just $1 extra.

    (nobody would confuse me with an economist!)