Comment by GranPC

Sorry for the off-topic, but I was curious about Affectable so I opened the website. I saw it's very thin and light and comfortable, but I struggled to find out what "it" is and what it does for me. It's kinda buried.

I was interested enough to click through the different links in the footer. And just as I reached the purchase page, I see that it requires "an iPhone running iOS". Unsure why it requires an iPhone; and no info on a timeline for iPhone-less customers. But that immediately rules me out as a customer.

I feel like the landing page would be a lot better if it started out focusing on what it is & how it can help me.

Apologies again for the unsolicited advice. Just wanted to share my impressions in case it's helpful.