Comment by junaru
1 day ago
They are enthusiast targeted brand and majority of enthusiast (heck even entry level cases) have windows in it.
Enthusiasts care about the details - airflow, cable management and of course aesthetics. Noctua doesn't. I respect their engineering/no bullshit approach, the price bump is worth it but they lost my money on multiple builds by sticking to their 'brand color'.
They're the Soylent of the fan world - everything you need but spark zero joy.
I'd be interested in seeing sales figures for same fans in their brand and other colors.
A large part of their business is also industrial applications. I doubt industrial customers care much about the colour and more and volume discounts and ability to provide custom solutions.
Im an enthusiast, Noctua color scheme sparks joy for me and are esthetically pleasing. Just saying…