You really think it's the reason? I've worked with many developers, and they use reCaptcha just because they are used to it and did it in the past, I doubt customers love the "reCaptcha branding", to the contrary, nicer captchas (or even invisible ones, even better) improve retention.
reCaptcha is "invisible" by default. Although if you use a non-cheomium browser and/or block tracking, you are more likely to trigger a non-invisible prompt. Annoying as that is for people like me and maybe you, that isn't the experience most users have.
You really think it's the reason? I've worked with many developers, and they use reCaptcha just because they are used to it and did it in the past, I doubt customers love the "reCaptcha branding", to the contrary, nicer captchas (or even invisible ones, even better) improve retention.
> or even invisible ones
reCaptcha is "invisible" by default. Although if you use a non-cheomium browser and/or block tracking, you are more likely to trigger a non-invisible prompt. Annoying as that is for people like me and maybe you, that isn't the experience most users have.
"Because I'm used to it" is what a strong brand is.