Depends how long ago that was. When it first came out you could only upload UWP apps and hardly anyone used it, in recent years they've relaxed it a lot (you can just publish EXEs and MSIs now, fees reduced/abolished) and I see a lot more open-source projects using it now.
I just had a look, for the first time in quite a few years. It does look a lot less dreadful than it did. There seems to be very little software for sale that is >$20 though.
You can also link directly to a web installer so customers don’t even have to ever see the Store app. The Store provides you a web link for a tiny exe installer, like this:
https://developers.openai.com/codex/app/windows
I would be interested to find out a bit more about your experience with the MS App store. Do you get much traffic? Does it convert? What price range is your product? Is it a game or utlity?
Last time I looked the MS Store was just a sad catalogue of shovelware. Has it improved?
Depends how long ago that was. When it first came out you could only upload UWP apps and hardly anyone used it, in recent years they've relaxed it a lot (you can just publish EXEs and MSIs now, fees reduced/abolished) and I see a lot more open-source projects using it now.
I just had a look, for the first time in quite a few years. It does look a lot less dreadful than it did. There seems to be very little software for sale that is >$20 though.
Yes but it's free and easy to link customers there. They don't have to interact with the store outside of your product's listing.
You can also link directly to a web installer so customers don’t even have to ever see the Store app. The Store provides you a web link for a tiny exe installer, like this: https://developers.openai.com/codex/app/windows
I would be interested to find out a bit more about your experience with the MS App store. Do you get much traffic? Does it convert? What price range is your product? Is it a game or utlity?