Comment by superfrank
8 hours ago
How so? To me it seems like the exact opposite of what's happened with Star Wars in the last 20 years.
538 was purchased and then left to wither and die where as Disney seems intent on squeezing every last penny from the Star Wars franchise by using the IP as much as possible
Disney removed a lot of the earlier IP from the official Star Wars storyline shortly after acquiring it. That IP was much better than the complete mess and politicization of Star Wars that happened in the sequels. Sure they are trying to squeeze money out of it - and maybe some of the TV shows are tolerable - but they killed the brand and its best content in the process.
Good point, Star Wars was famously not about politics. Very apolitical.
The politics of the original trilogy Star Wars was essentially “dictators and fascists with big armies are bad”. It was naïve and simplistic; a simple storytelling device, nothing more. There was no conscious choice behind it. If it had been made 40 years earlier, the enemies would have been savage indigenous people, as was the style at the time. The politics of modern Star Wars are… specific. Pointed. Winking at the camera. I suspect they may not age well.
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Content quality and content monetization are very different. The EU had exceptionally low monetization and brand recognition.