Comment by makeitdouble

"possible to choose" doesn't get us much.

An interesting aspect of this is the decrease in quality feedback on th organic links. If most people never get down to the actual links there is very little to tell which ones were good or if they had any relevance.

There is also that less incentive to properly maintain the search algorithms to fight SEO and spam.

For all intents and purpose, organic search results have been given a death sentence and are just waiting for the last moment.