Comment by kube-system
5 hours ago
The gibberish brand names on Amazon are a formulaic way to streamline trademark registration which Amazon requires for some features on their selling platform.
https://stemerlaw.com/2025/07/16/why-are-amazon-brand-names-...
I wonder if a name with CJK characters can be trademarked?
Yes, they can. I suspect latin characters are used for practical reasons: compatibility with US expectations... some systems only accept latin characters and certainly your US customers wouldn't be able to search for chinese language characters.