Comment by tiffanyh

The post seems to be missing an important point…

DHH tends to build things for himself first, then share it with the world (sometimes free, sometimes paid) to see if others find value in it too.

Most of those things never become broadly adopted, which is clear from the long list of products 37signals has shut down over the years: Breeze, Writeboard, Backpack, Sortfolio, and others.

But every once in a while, there’s a huge success … like Rails, Basecamp, Hey, and apparently now Omarchy.

I honestly don’t think it’s much more complicated than that. He enjoys building things he personally wants. And when he sees others getting joy from what he built, he gets excited and doubles down.