Comment by pclmulqdq
16 hours ago
The look is nothing less than I would expect from "make it thinner and round the corners" pioneer Jony Ive.
I don't know why people insist on EVs being kind of ugly and boxy, but Ferrari had a chance to do better and didn't.
I think energy efficiency matters more with EVs, because it determines how frequently you have to charge on road trips, and more aerodynamic designs look a bit uglier.
Ferrari makes hypercars, they know a thing or two about making aerodynamics look good. It's a primary concern of all their designs and yet all their other designs look a lot better than this.
I think they are just falling into the same trap all other manufacturers do at first. They think the customer buying the EV is a different customer, who didn't like their other cars. So they make the techno-future mobile for a customer that doesn't exist.
Just make the same cars with an EV drivetrain, that's what the person who loves your brand but is in the market for an EV wants.
Legacy car manufacturers have done just that (forcing an EV into an ICE chassis). The results generally suck and the pure EV manufacturers like Tesla and BYD have kicked their ass in the market.
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It's a $650,000 car. These are not anyone's top priorities with it.
> energy efficiency matters more with EVs
This is correct, but I really don't see why Ferrari would care.
Aero efficiency means going faster and going for longer without making the battery heavier. The cost and packaging aspects of bigger batteries doesn’t matter to Ferrari, but speed & handling absolutely does, and weight is a definite speed/handling penalty.
Exactly! Many Ferraris of the past have gotten single digit MPG, no one cares. All of a sudden they have to make a Chinese looking EV because of "efficiency"? Give me a break.
It’s a sports car, they all have atrocious fuel efficiency, especially in this price range.