Comment by frankfrank13

I could see this being true, except that other high end electrics (Porsche, Audi) have not sold well. So the theory would be:

> people want either $30,000 electric cars (Tesla), $100,000 electric cars (Tesla), or $500,000 electric cars (Ferrari)

I do think Ferrari is trying to expand their audience with the Luce, but not to Dubai housewives. Ferrari's are for Ferrari collectors. There exists the guy with a few already, who daily drives a Tesla. Probably hundreds of those guys! This is for them (IMO).