Comment by jmull
7 days ago
> ...closer to a cult...
When you have to image a highly irrational reason to explain why groups of people do the things they do, there's a decent chance you just don't understand their perspective. They may be acting reasonably rationally from their own perspective. (As you said yourself: "I honestly don't understand...")
One can be rational but still be in a bubble or cult.
I think it's pretty clear that the previous poster characterized the Apple brand as a cult to specifically express the idea that people have an irrational devotion to it.
Well, they do have an irrational devotion to it. But even if it were rational, that again doesn't mean they're not in a cult.