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Comment by gwern

1 day ago

> No web form can ever be worse than doing stuff over the phone like we’re still in the 19th Century.

Yes, it can. Last year I challenged a Zoomer to try to order from the local ramen place for pickup. They were in and out in well under a minute, including looking up the phone number on Google Maps, whereas Uber Eats would still be loading... and scrolling... Sorry, updating, please stay tuned... Would you like to sign up for Uber Unlimited? ... [do I need to keep doing the gag] ... selecting... wait where did the list go... wait did the one selection take ... ordering ... you have rewards! ... confirmation ... etc They were shocked how much better the experience was. As compared to [paste number, wait 10s] 'Hello?' 'X Ramen, how can I help you?' 'I'd like A ramen and B ramen and C to go, please, name, Alice and Bob.' 'OK. Goodbye.' Even counting the register swipe on pickup to pay, it's night and day. And that is how a web form can be way worse than doing stuff over the phone, because a web form can just get worse and worse and worse - and they do.