Comment by GroksBarnacles

I'd suggest a descriptive name. Baking what makes it unique in the name would be ideal, but even narrowing it down to a category, like your version of my message had, would be an improvement. Knowing what class of thing the noun is would be an improvement over a tree or a or a sound effect or an obscure foreign concept being equally interchangeable as titles.

Further, while your version wven presupposes that the name is useful enough to narrow it down to a category, if the name was specific enough it would avoid the confusion of your example. "Which program of this category? Oh, the one with that unique feature."