Comment by mattlondon

There is no dead lingo.

The term "log" as a list of entries in some kind of journal predates the internet in en-GB by several hundred years, having strong nautical origins in the ship's log. It is the origin of "login" too (entering entries into the log), or do you assert that it should be "lougin" too?

It was not, and never has been, "loug" in en-GB.