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Comment by benrutter

17 hours ago

It probably depends on how people interpret it right? I doubt anyone is saying "I love being tracked" - but some people might choose personalized ads over anonymous ones.

I don't really use youtube natively a lot anymore, but I used to with Google's "personalised ads" turned off. I don't know if you've tried that, but the ads Google serves you if you opt out of personalised adds are sketchy, creepy and mostly not child appropriate (a lot of medical stuff, plus adverts for mail order brides etc). Back then I opted in to personalised ads because being tracked seemed a better option to me than being served inappropriate material without my consent.

Anyway, that's a long rant, but my point is, there's edge-cases and weird contexts in which I can imagine people saying something like "of the options I see as likely to happen, I'd most like to be tracked".

Well if the conclusion is "3% of people want to be tracked online", I'd expect the question to be "do you want to be tracked online" or similar, not "do you want to receive personalised ads"?