← Back to context

Comment by estearum

9 hours ago

Yeah nah this is way too reductive. You'd need to share a much more thorough analysis than just "here are three candidates criticized for things that are arguably adjacent to angry/negative vibes"

For example, Harris ran on a positivity campaign and lost.

There are just way, way too many dimensions to modern politics to resolve into something like this – with the exception of the anti-MAGA sentiment which is widespread, highly salient, and highly motivating. Obviously that's fleeting and so in 16 years it will probably be wrong to say "anti-MAGA candidates always win, just look at 2028!"

Well you should try it then. The right wing is doing a better job of disassembling the empire anyway, inadvertently, so I don’t mind too much if they win again.

(FWIW the Dems had an internal report after ‘24 that mostly agreed with me.)

  • Well thanks for confirming you're just making shit up from whole cloth.

    The Dems' 2024 report literally argues the opposite, over and over. It argues that Democrats did not engage in enough negative campaigning against Trump.

    > LESSONS FROM THE STATE CAMPAIGNS 1. Going Negative Works (Especially if Voters Know You).

    > The Trump campaign and supportive Super PACs went full throttle against Vice President Harris, but there was not sufficient or similar negative firepower directed at Trump by Democrats.

    > Voting is a choice. And negative messaging needs to be a part of the story as choices are framed for voters.

    > The Harris campaign appears to have relied on Trump being unacceptable rather than building an affirmative case for Harris. Base voters needed reasons to vote FOR Harris as well as against Trump. Without an effective contrast with a difficult (and unaffordable) status quo, the obvious contrast with Trump was not a sufficient motivator, especially since there was not sufficient negative messaging about how horrible Trump was (and still is) for and to most Americans.

    > Define lanes for communications ecosystem. Who will carry contrast and negative messaging so candidates go high as other entities go low. This was a major failing in 2024, and it cannot be repeated. Set the lanes and hold organizations accountable.

    • Ah, I had read a source that characterized it this way, but the truth is more complicated. The report itself said this, but it reflected only the view of the author; the notes from Dem leadership on the report disputed this point in particular and said there was no evidence for it. Apparently they disagreed with the report’s conclusions enough to suppress the release for a while.

      I misremembered this and a quick search to remind myself wasn’t adequate. Given the disagreement around the report, I don’t think it serves as a good source either way.

      Digging a little into it, the research seems to indicate that there’s not adequate evidence to draw any conclusions: https://link.springer.com/article/10.1057/s41253-019-00084-8. Although there’s some evidence that negativity demobilizes voters and degrades democracy, which you probably don’t want. But I don’t really care who wins anyway, I’m not sure why I’m even engaging here. I guess I just want the 2008 Democratic party back.

      2 replies →