Comment by tensor
6 hours ago
It truly is a game changer. I often use it before the regular search now. And no joke, it doesn't just save time, I've had it find things that I actually couldn't doing manual search. The reason is because it often knows when there are alternative names for the same sort of product and so can find things that are rebranded or the like.
I agree with you that I'd love to know more about how it works. The citations to real supporting websites are generally very good (though I've seen a few mistakes).
I find it to be hit-and-miss, but overall more useful than not. What I like most is its relative brevity, and the response often helps me find a better prompt to ask so that's good. It's also really fast which I appreciate.
I guess I should mention that I'm using the deep research assistant, not the quick one.
"Able to find things that regular search cannot" is pretty much the value-add for AI in Google as well. The blue links are becoming less and less helpful.
I wouldn't say it's better, it's a great alternative though. I find that for some tasks I much prefer doing a search myself as I may not trust the sources it's pulling from, but for others it's not only adequate but much faster.
I think it's a great complement to human lead search.