Comment by II2II

The only way that will work is if each publisher has their own token system, otherwise you have created a new middleman who will want to take their own cut. That middleman will also have to deal with similar problems as payment processors, such as fraud. Perhaps it will be to a lesser degree, because it would be a less valuable target, but it would still add to costs.

Then you run into all sorts of other problems. How do you price articles? I remember running into academic publishers charging the same for a 1 page editorial as a legitimate scientific paper. And how do you charge for the article? Is it 1 token per view or 1 token for unlimited views? If it is the latter, how do you ensure the buyer doesn't lose access? On top of all of that, how do you avoid incentivizing the wrong things? A 1 token article may be 10 times more popular than a 5 token article and cost 1/10th to write, but adjust the price of the 5 token article to 10 tokens and you may cut the readership in half. On top of all of that, the consumer probably doesn't want the cognitive burden of keeping track of all of this stuff.

But the biggest reason why it won't work is because publishers don't want it to work. They have demonstrated time and time again that they would rather sell monthly subscriptions than access to articles.