Comment by oblio
18 hours ago
No, they're not loss leaders, but in 2015 services were about 9% of Apple revenue. Now they're about 28%.
It's fairly clear which direction the wind is blowing.
Also, hardware - software integration pushes more hardware sales. People with iPhones are a lot more likely to buy Macs than people with Android phones. Same story for Airpods & co. I've also basically never seen an Apple keyboard used with non-Apple computers.
Also Apple stops supporting the hardware and the software at the same time. The case that Linux support lets hardware be used longer is a harder sell when the company stops manufacturing/stocking parts for servicing at the point where someone would consider Linux.