Comment by alexpotato

I placed an ad on Facebook as an experiment just to see what the conversion rate would be.

It's for real estate so you can't select age ranges.

The view count grouped by age (highest views to lowest) was:

- 65 to 75

- 55 to 65

- 45 to 55

And almost all women.

In other words, there are a LOT of older women on FB.