Comment by j45

Appreciate the post.

Want to clarify that lazy and ai spamming on LinkedIn is lame, especially for non-tech sales people selling technology.

Also, b2b sales can be foreign to most people - when i've done b2b sales on linkedin it's mostly about just building a relationship. The 5% of the market that is ready to buy will always self identify if they are looking for help.

I'm saying this as someone who has ba background in technology and helping companies purchase software.

There are better ways to use LinkedIn to earn interest and attention of those small percentages that move forward.

Knowing your stuff and how to apply it and not confusing talking for doing is critical.

Influencers who sell courses on topcs they are new to themselves might think introducing people to topics is a cashflow stream, but most will move on and it will be a leaky bucket.