Comment by dmurray
3 hours ago
> About a third of all non-big-box/amazon online shopping runs through Woocommerce installations. Much more than Shopify, which is the next biggest.
Source? This source [0] puts Shopify 10x ahead of WooCommerce on GMV. They're close on number of installations. That roughly matches my experience working in this space in 2022, though it's definitely possible our customers weren't representative of the market as a whole.
[0] https://www.sanjaydey.com/shopify-vs-woocommerce-why-brands-...
The link that you provided largely confirms what parent said: it puts WooCommerce ahead of Shopify in terms of store count, with a number (4.34M live stores) which is consistent to the one mentioned by parent ("over four million stores").
> They're close on number of installations.
2.84M vs 4.34M is quite a wide margin, wouldn't you agree?
It's true that the link puts Shopify at roughly 10X in terms of GMV but parent did not claim otherwise.
I think any interpretation of this that would measure "a third of... shopping" by number of individual sites rather than dollar volume is disingenuous at best.
> About a third of all non-big-box/amazon online shopping runs through Woocommerce installations
And as for this:
> 2.84M vs 4.34M is quite a wide margin, wouldn't you agree?
No, I wouldn't. I think that's within the margin of error for the typical methodology of this kind of research. They're the same number.